MGNT 428 - Business Strategy

Credits: (3)

Prerequisites: FINC 331, MGNT 357, MKTG 340 and senior standing.
The BBA capstone course focusing on how organizations achieve long-term success in a competitive global environment. Students will learn how the functional skills acquired in other business classes can be integrated with sound strategic principles to make ethical, strategic choices designed to make firms innovative, profitable and achieve growth goals. A business core requirement.

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