Oct 09, 2026  
2026-2027 University Academic Catalog 
    
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2026-2027 University Academic Catalog
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MKTG 625 - Business Analytics Foundations

Credits: (3)
Instructional Method: Lecture and Discussion
Prerequisites: MBA Status or permission of the instructor.
This course is an introduction to the field of Business Analytics and its extensive use of exploratory and predictive models in providing fact-based recommendations to assist management in optimizing decisions and actions.


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