Marketing Minor

(18 semester hours)

The minor in marketing provides an excellent opportunity for students in all fields to learn the basic principles of marketing products, services, ideas, places and/or personalities, while enhancing the skill sets values by employers.  Requires a 2.25 minor GPA to graduate.

Required Courses

• MKTG 101 - Creativity and Innovation
• MKTG 340 - Principles of Marketing
• MKTG 350 - Consumer Behavior
• 9 credit hours of additional courses at the 300- or 400-level with the MKTG prefix.