Dec 04, 2024  
2012 - 2013 Undergraduate Catalog 
    
Catalog Navigation
  Catalog Home
  Academic Calendar
  Degrees Offered
  General Information
  Admissions
  Fees and Financial Aid
  Campus Life
  Academic Policies
  Honors Academy
  Core Curriculum
  Academic Programs General Information
  College of Business and Economics
  College of Education and Human Development
  Waldron College of Health and Human Services
  College of Humanities and Behavioral Sciences
  College of Science and Technology
  College of Visual and Performing Arts
  Courses
  Board and Administration
  Faculty
  Contact/Visit Campus
  My Portfolio
HELP
2012 - 2013 Undergraduate Catalog [ARCHIVED CATALOG]

Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)

COMS 273 - Advertising Account Planning

Credits: (3)
Instructional Method: Three hours lecture.
Prerequisites: COMS 173 .
Analysis of advertising from an account planning function, that is, creating insights for advertising strategy.”


Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)